The robots navigate urban areas using high-definition maps and an array of sensors, allowing them to plan routes in real-time, avoid obstacles, and yield to pedestrians, all while producing zero emissions and operating more quietly than traditional delivery vehicles.
Strategically located on Sheikh Zayed Road at the gateway to Downtown Dubai, the 350-metre, 80-storey tower offers panoramic views of the Burj Khalifa and the Arabian Gulf.
Operating as a white-label hotel management company, Sohba collaborates with international brands under franchise agreements, handling daily operations while ensuring local market responsiveness.
The hotel will feature 280 guest rooms, including a mix of standard rooms and suites, three diverse dining concepts, and seven flexible meeting spaces, including a ballroom.
The service provides a curated selection of complete meals, typically including a main dish, side salad, and drink, from top local and international restaurants, all priced under AED 29 (US$8).
At the heart of this strategy is the recently announced Visitor Experience (VX) Academy, established in collaboration with the Abu Dhabi Hospitality Academy – Les Roches.
His professional journey has included crafting acclaimed wine programs, leading pre-opening teams, and designing sophisticated food and wine pairings that elevate the guest experience with every sip.
Revealed during the Arabian Travel Market in Dubai, the initiative follows a strategic cooperation agreement between DCT Abu Dhabi and the Federal Authority for Identity, Citizenship, Customs & Port Security (ICP).
State-of-the-art amenities include indoor and outdoor pools, a wellness center, a mini-golf, and 24/7 security and concierge services