UAE

The opening reflects a wider shift across global hospitality, where live-fire cooking and culturally rooted concepts are redefining restaurant strategy.

Firstly, the Iftar. Priced at AED 179 (US$49) per person, it combines culinary variety with the social warmth that defines Ramadan dining.

At the core of the resort is a 60,000-square-foot wellness and longevity center, one of the most comprehensive wellness offerings in the region.

The airline’s load factor consistently reached 90% on many days, reflecting robust demand across both business and economy cabins.

Coral Court, a dedicated events center, will further expand the resort’s appeal by hosting weddings, conferences, and large-scale social events

His appointment signals the resort’s focus on strengthening service excellence while adapting to evolving guest expectations

The high-altitude luxury retreat also strengthens Saudi Arabia’s mountain tourism offering, expands ENVI Lodges’ footprint in the Kingdom, and introduces a new model of wellness-driven hospitality in the region.

The UAE is now one of Morocco’s largest foreign investors, with Emirati investments reaching approximately 1.7 billion Moroccan dirhams (US$188 million) by mid-2025, second only to France.

The redesigned restaurant forms part of Accor’s broader effort to elevate guest experiences through upgraded public spaces and new culinary concepts.