China

Complementing the JV, a wholly owned subsidiary has signed a 20-year master development agreement, securing exclusive rights to develop and operate the Burger King brand across mainland China.

The relaunch fills a critical gap left after TAAG suspended its previous Beijing service during the COVID-19 pandemic, strategically pivoting to Guangdong’s provincial capital.

This pipeline, part of 1,400+ hotels open or under development across 200+ cities, demonstrates IHG’s five-decade commitment to diverse, high-quality hospitality.

By harnessing Alibaba’s sophisticated visual “Wan” model, eateries upload existing images or clips to birth captivating 3D tours, thoughtfully eliminating hefty expenses and timelines tied to professional shoots while sparking higher bookings and footfall seamlessly.

Unlike earlier trials limited to lab environments, this groundbreaking showcase featured service robots operating in real hotel spaces—delivering amenities, guiding guests, and interacting within active lobbies.

A syndicate of banks is reportedly arranging a US$1.4 billion loan to support Boyu’s acquisition and planned expansion.

Joey Wat, Yum! China’s CEO, emphasized the company’s strategy of targeting both expansion and operational excellence.

This capital infusion underpins an ambitious plan to expand Burger King’s outlet count from approximately 1,250 restaurants in late 2025 to over 4,000 by 2035, aiming to effectively double the estate within the next five years.

Bilateral tourism volumes have surged dramatically, with Saudi visitors to China increasing by over 40% annually between 2022 and 2025.