Saudi Arabia

The transformation will involve a meticulous, phased renovation scheduled over the next 24 months to ensure full compliance with Swissôtel’s global standards.

The core objective is to enable hospitality establishments to more effectively meet municipal requirements, thereby raising overall service quality and encouraging stronger private investment in the city’s development.

The sector now employs nearly 5% of Saudis, including one million jobs total and 250,000 created in five years.

This momentum positions the kingdom nearer to Vision 2030’s ambitious goal of 150 million annual visitors, underscoring accelerated sector expansion.

Riyadh Season 2025-2026 spans October to March across 5.4 million square meters and 15 zones including Roshn Front, Kingdom Arena, and Wonder Garden, hosting 8,500+ activity days of music festivals, sports, and fantasy realms.

These properties embody Riyadh’s evolution, global brands meeting local ambition, fortifying Olaya as midscale magnet where efficiency meets elevation in Saudi’s hospitality ascent.

Syed’s mandate centers on amplifying Shangri-La Jeddah’s draw for GCC elites, Red Sea pilgrims, and international flyover traffic from King Abdulaziz International Airport.

Al Qimmah, powered by Bindawood Investment’s real estate muscle, brings developer savvy to the table, blending residential know-how with hotel ambitions.

This pinnacle property unveils 159 lavishly appointed rooms. Signature Four Seasons residences complement seamlessly, promising unparalleled living.

This strategic collaboration arrives at a pivotal moment for Saudi Arabia’s hospitality renaissance, perfectly synchronized with Vision 2030’s bold ambitions to diversify the economy through tourism and commercial growth.