Investments & Funding

Beyond leisure, the renovation strengthens the hotel’s position as a premier meetings and events destination.

For Egypt’s tourism sector, a modernized long-haul fleet means better connectivity to key source markets in Europe, Asia, and the Americas, supporting the government’s goal of attracting even more international visitors in the years ahead.

Positioned for domestic routes and sub-regional destinations, the airline aims to open up previously underserved localities, though details regarding ownership structure, initial fleet, and official launch remain undisclosed.

The expansion will leverage Uber’s existing technology and its ability to cross-sell delivery services to its massive ride-hailing user base, which exceeded 156 million monthly active users in 2025.

The new lineup includes Mary Brown’s Chicken, the country’s fastest-growing fried chicken chain; OEB Kitchen + Bar, a breakfast-and-brunch concept famous for its creative eggs Benedict; and Libretto Slice Shop, serving up New York-style pizza by the slice.

The company has already deployed more than US$600 million across its partner network, which includes 20 Michelin-starred restaurants and 50 James Beard Award nominees, proof that even the culinary elite see value in the model.

The firm expects the investment to generate average annual dividends exceeding 8% and a projected net-level internal rate of return of 17.4%.

If approved, the move will take the hospitality firm private, allowing it greater flexibility to implement strategic changes and focus on strengthening its core operations.

Beyond its walls, the hotel serves as a gateway to the cultural richness of Lake Como. Guests can explore nearby landmarks such as the Duomo di Como and Teatro Sociale, Lake Promenade, and Brunate for panoramic views.

The restructuring plan focuses on rationalizing the airline’s network, fleet, and staffing to align with the ambition of becoming a competitive African carrier capable of running sustainably without taxpayer support.