By Charity Kamiro

KENYA – The Singleton, one of the world’s most acclaimed single malt whisky is proud to announce a partnership with the Kenya Rugby Union (KRU) the local partners of the HSBC SVNS 2 tournament, taking place on 14th – 15th February 2026 at the Nyayo National Stadium in Nairobi.
Through this collaboration with KRU, The Singleton will deliver a premium experience for the tournament attendees, with the brand available across the stadium and a bespoke VIP experience anchoring the tournament village.
Celebrate the Singleton lifestyle in the VIP Experience
The VIP experience known as The Singleton Pop – Up, is a curated VIP space where select attendees including sponsors and distinguished guests will get to experience the brand’s celebrated Single Moment lifestyle.
The pop – up will hero The Singleton 15, the richly layered 15-year-old expression renowned for its luscious fruit and honey notes and remarkably smooth finish.
Food and Whiskey Fun!
Complementing the whisky experience, The Singleton’s collaboration with their partners ‘Meat Up Fest’ will bring a premium food and whisky pairing element offering guests a sensory journey that pairs the single malt with artisan barbecue creations.
“We are delighted to partner with Kenya Rugby Union to bring The Singleton to one of the most exciting events on the sporting calendar.The HSBC SVNS series embodies the energy and passion we celebrate as a brand, and our pop – up at the tournament village is an invitation to experience something truly special.”
“We look forward to welcoming fans, sponsors, and guests to discover The Singleton 15 in an atmosphere unlike any other,” said Simon Lapyem, The Singleton Brand Manager.
With stadium wide availability of The Singleton and an exclusive VIP experience bringing together world class whisky, culinary craft and the electric atmosphere of international rugby sevens, The Singleton’s partnership with KRU at the HSBC SVNS 2 Nairobi promises to be a defining moment in the sporting and social calendar.
For more information on the Singleton, please visit: ke.thebar.com
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