Restaurant payment platform Sunday raises US$21M to accelerate expansion across US, Europe, UAE

GLOBAL – Sunday, a digital payments platform designed for restaurants, has raised US$21 million in a Series B funding round led by DST Global Partners.

The capital will support expansion efforts in the US, France, and the UK, as well as accelerate product innovation and team growth.

Founded in 2021, Sunday offers alternatives to traditional payment terminals by integrating ordering, payment, and guest management features into a seamless experience.

The platform has tripled in size during 2024 and 2025, now processing over US$4 billion annually.

The company powers self-service kiosks and mobile ordering in fast-casual venues, scan-to-pay and reorder workflows in casual dining, and design-led payment flows in fine dining.

Features include QR code payments on bills, invisible payments, and customer relationship management (CRM).

Sunday also supports white-labelled guest platforms and AI-driven insights, providing restaurants with 11 to 13 times more real-time guest feedback compared to traditional reservation platforms.

Co-founder Victor Lugger highlighted that guests paying via smartphone generate valuable data to improve hospitality experiences.

The platform integrates with over 50 restaurant technologies, including Toast, Lightspeed, NCR, and Paytronix.

Planned expansions include launches in major US cities such as Austin, Boston, Dallas, Denver, Las Vegas, Los Angeles, Philadelphia, and Washington DC.

Sunday will also debut in the United Arab Emirates in January 2026, partnering with a leading hospitality group.

This latest funding cements Sunday’s position as a transformative force in restaurant digital payments, combining innovation with enhanced guest interaction.

Sunday was founded in 2021 by restaurateurs Victor Lugger and Tigrane Seydoux, alongside Christine de Wendel.

Born from their experience managing the Big Mamma restaurant group during the COVID-19 pandemic, the company quickly developed a QR code-based payment system designed to accelerate table turnover and increase revenue.

Sunday’s platform integrates with restaurant POS systems and supports a range of dining experiences, from fast casual to fine dining.

It offers contactless payments, bill splitting, mobile ordering, loyalty programs, and customer relationship management (CRM), all aimed at improving operational efficiency and guest experience.

The platform has attracted over a thousand restaurants across the US, UK, France, Canada, and Spain, boasting a 70% adoption rate among clients.

Its users benefit from increased tip averages by 18%, a 12% rise in check averages, and lower processing fees than traditional card machines.

These factors justify the recent US$21 million Series B funding round to fuel further expansion and product innovation in key global markets.

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