The iconic luxury property was purchased from Belmond, part of the global luxury group LVMH, signifying LVMH’s exit from its sole hotel holding in the United States.

USA – Justin Mateen, co-creator of Tinder, along with his brother Tyler Mateen and luxury travel advisor Garrett Cayton, have purchased the iconic El Encanto hotel in Santa Barbara, California.
The landmark luxury property was acquired from Belmond, a member of the global luxury conglomerate LVMH, marking LVMH’s departure from its only hotel asset in the United States.
The deal, valued at US$82.2 million, signals a major shift for LVMH while opening a new chapter for El Encanto under fresh ownership.
Founded in 1918, El Encanto is a famed hillside retreat renowned for its panoramic views of the Pacific Ocean and scenic Santa Barbara landscape.
Nestled within seven acres of lush, flowering gardens, the resort features 90 individually designed bungalows blending Spanish Colonial Revival and Craftsman architectural styles, reflecting Santa Barbara’s historic charm and artistic heritage.
The property has long attracted Hollywood’s elite, boasting past guests including Clark Gable, Hedy Lamarr, and Carole Lombard, adding to its reputation as a premier luxury getaway.
El Encanto has played a significant role in Santa Barbara’s cultural and hospitality scene for over a century, combining serene elegance with a laid-back Californian vibe.
Its terraced dining overlooking the city and ocean has been celebrated for refined cuisine crafted from local, artisanal ingredients.
The hotel underwent restoration efforts that preserved its historic 1920s style while enhancing modern amenities, including a sophisticated pool, spa facilities, and tranquil garden paths.
The acquisition by Mateen and Cayton reflects a strategic vision to build on El Encanto’s storied legacy while infusing new energy into the property’s future.
With backgrounds spanning tech entrepreneurship and luxury travel advisory, the new owners are well-positioned to elevate guest experiences and further establish El Encanto as a destination synonymous with refined exclusivity and Hollywood glamour.
This purchase also signals a notable exit for LVMH from the U.S. hotel market, concentrating the luxury conglomerate’s portfolio outside North America.
The sale underscores changing strategic priorities for LVMH while providing an opportunity for El Encanto to thrive under stewardship focused on boutique luxury and personalized service.
Set high above Santa Barbara’s American Riviera, El Encanto’s blend of historic architecture and panoramic ocean views offers guests a unique escape grounded in both nature and culture.
Its extensive gardens, elegantly appointed rooms, and longstanding connections with Hollywood’s golden age make it a treasured jewel in California’s luxury hospitality landscape.
Sign up HERE to receive our email newsletters with the latest news and insights from Africa and around the world, and follow us on our WhatsApp channel for updates.
Be the first to leave a comment