TUI Group expands African portfolio with new hotels in Egypt, Tunisia

EGYPT/TUNISIA – TUI Group has announced it is accelerating its global hotel expansion by strengthening its presence in Africa with the recent openings of two distinct properties under its TUI Blue and TUI Suneo brands.

These additions reflect TUI’s strategy to cater to a wide spectrum of travelers seeking unique holiday experiences that highlight local culture, natural beauty, and authentic cuisine.

The new hotels, TUI Blue Samaya in Egypt’s Marsa Alam and TUI Suneo Palm Beach Skanes in Tunisia, offer premium and value-driven options, respectively, showcasing the group’s commitment to providing diverse, high-quality stays across the continent.

Located in the rapidly growing destination of Marsa Alam, TUI Blue Samaya introduces 143 rooms complemented by a vibrant aqua park, positioning itself as a premium family-friendly resort.

The hotel’s design blends modern luxury with the allure of the Red Sea coast, offering guests access to pristine beaches and renowned coral reefs.

TUI Blue’s hallmark of immersive local experiences is evident here, with dedicated BLUE® Guides enhancing visitor engagement through cultural and natural explorations.

In Tunisia, TUI Suneo Palm Beach Skanes caters to travelers seeking affordable yet comprehensive holiday packages.

The 294-room resort, set within expansive gardens, delivers an all-inclusive experience packed with varied sports and entertainment activities.

Its welcoming atmosphere appeals to families and active guests, providing facilities such as tennis courts, swimming pools, and organized events.

The hotel’s Mediterranean location also offers easy access to Tunisia’s historical sites and vibrant local life.

These openings exemplify TUI Group’s dual approach to African hospitality: delivering upscale, experience-rich stays through TUI Blue while offering accessible, activity-oriented vacations via TUI Suneo.

Both properties emphasize authentic regional flavors and cultural heritage, ensuring guests enjoy meaningful connections to their destinations without compromising comfort or quality.

TUI’s expansion in Africa not only taps into the continent’s growing tourism potential but also supports local economies through job creation and sustainable development initiatives.

By broadening its portfolio with properties that reflect diverse traveler preferences, TUI reinforces its position as a global leader dedicated to innovation and excellence in hospitality.

As the African tourism landscape evolves, TUI Group’s strategic investments in Egypt and Tunisia signal confidence in the region’s future and a commitment to delivering memorable, culturally rich holiday experiences to a global clientele.

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