SOCIALEYEZ partners with Texas Chicken to enhance digital presence across UAE, KSA, Oman

UAE – SOCIALEYEZ, the Middle East’s leading creative strategists, has entered into a strategic partnership with Texas Chicken, a globally recognized quick-service restaurant brand.

SOCIALEYEZ has entered into a significant partnership with Texas Chicken, aiming to enhance its digital footprint across the UAE, Saudi Arabia, and Oman.

This collaboration, which began on March 1, 2025, seeks to deliver a dynamic and results-driven strategy designed to elevate Texas Chicken’s audience engagement and brand visibility in the competitive Food and Beverage (F&B) sector.

SOCIALEYEZ will handle always-on social media management, strategic planning, content creation, video production, and branding initiatives, all tailored to resonate with the brand’s diverse customer base.

Texas Chicken, renowned for its bold flavors and commitment to quality, is set to leverage SOCIALEYEZ’s expertise in digital storytelling to strengthen its connection with consumers in the region.

Using data-driven insights and creative strategies, the agency aims to amplify the Texas Chicken brand and maintain its competitive edge.

Hajar Mahmoud, Head of Social at SOCIALEYEZ, shared that Texas Chicken’s strong legacy of exceptional flavors and quality service will be brought to life digitally.

The goal is to create engaging content that strengthens brand affinity and customer loyalty, ensuring Texas Chicken remains a top food choice in the UAE, Saudi Arabia, and Oman.

The partnership further establishes SOCIALEYEZ as a leader in digital innovation within the F&B industry, highlighting its ability to craft compelling brand narratives that resonate with audiences.

This collaboration comes at a time when Texas Chicken is expanding its reach internationally, with a notable announcement on April 2, 2025, regarding its European expansion.

The brand has signed multiple development agreements, including one in Germany, marking a key milestone in its global growth strategy.

Roland Gonzalez, CEO of Church’s Texas Chicken, emphasized the tremendous growth the company is experiencing both domestically and internationally, with Europe playing a central role in its expansion.

The growing demand for quick-service restaurants in Europe offers immense potential for the brand’s future success.

SOCIALEYEZ, recognized as the Middle East’s leading creative strategy agency, is committed to driving real results for its partners, with a philosophy focused on transforming challenges into actionable solutions through innovative digital approaches.

Sign up HERE to receive our email newsletters with the latest news and insights from Africa and around the world, and follow us on our WhatsApp channel for updates.