Wyndham Hotels & Resorts accelerates EMEA growth with over 720 hotels and 60 new openings in H1 2025

EMEA – Wyndham Hotels & Resorts has marked significant growth in its EMEA footprint, now operating more than 720 hotels across Europe, the Middle East, Eurasia, and Africa.

In the first half of 2025 alone, the company added over 4,700 rooms through 60 new hotel openings, achieving a year-over-year organic system growth of 5% in the region.

This growth is further bolstered by 27 new deal signings, reflecting Wyndham’s strong focus on high-growth markets and expanding branded accommodation access for travelers.

Notable additions include the Dolce by Wyndham Siracusa, Monasteri Golf and Spa in Sicily, and the Signature Cave Cappadocia, Trademark Collection by Wyndham in Türkiye.

These unique properties offer guests distinctive stays in culturally rich and captivating destinations, combining luxury hospitality with local charm.

Wyndham further expanded its footprint into Eastern Europe and Central Asia with new properties in Georgia, Romania, and Kazakhstan.

The company also accelerated momentum in Eurasia with 21 new hotel openings in the first half of the year, growing its regional portfolio to over 90 hotels.

India remains a focal growth market, being one of the world’s most dynamic and fastest expanding hospitality sectors.

This expansion reflects Wyndham’s broad strategy to diversify its brand portfolio across upscale, midscale, and lifestyle offerings tailored to local market needs.

As the world’s largest hotel franchising company, Wyndham’s “Owner First™” philosophy empowers franchisees through comprehensive marketing, technology, and distribution support, fostering strong local partnerships.

The EMEA growth contributes to Wyndham’s global development pipeline, which reached a record 252,000 rooms in 2025.

The company also experienced a 10% increase in revenue per available room (RevPAR) across the region, underscoring strong operational performance and market demand.

Dimitris Manikis, President of EMEA at Wyndham Hotels & Resorts, expressed confidence in sustaining momentum amid rising demand.

He highlighted that Wyndham’s strategic expansion broadens travel choices, enhances guest experiences, and underlines the company’s leadership across diverse and rapidly growing EMEA markets.

This robust performance highlights Wyndham’s commitment to delivering quality hospitality and capturing growth opportunities, solidifying its position as a key player in the evolving global hotel industry.

Sign up HERE to receive our email newsletters with the latest news and insights from Africa and around the world, and follow us on our WhatsApp channel for updates.