Deliveroo Qatar partners with Pass to streamline restaurant onboarding with fast equipment delivery

QATAR – Deliveroo Qatar has partnered with Pass, a leading last-mile logistics provider, to enhance the onboarding process for its restaurant and business partners across the country.

This collaboration is designed to ensure the fast and reliable delivery of essential equipment, including POS machines, ordering tablets, accessories, and training kits—directly to partner locations, enabling a smoother and quicker setup for new partners.

By leveraging Pass’s extensive delivery network, Deliveroo is able to offer a seamless onboarding experience that helps partners become operational swiftly, minimizing delays that can affect business launch and service quality.

This initiative reflects Deliveroo’s commitment to operational excellence and partner satisfaction in Qatar’s competitive food delivery market.

Seham AlHusaini, General Manager of Deliveroo Qatar & Kuwait, emphasized that efficient onboarding is critical as the company supports the growth of Qatar’s food and beverage sector.

She noted that the partnership with Pass ensures new partners receive all necessary equipment from day one, highlighting Deliveroo’s dedication to partner success and operational quality.

Pass CEO Bashar Jaber also expressed pride in supporting Deliveroo’s expansion, pointing out that Pass’s delivery infrastructure is built to help businesses scale with speed, reliability, and efficiency.

He noted that the collaboration aligns with both companies’ focus on operational excellence and powering seamless last-mile logistics for high-growth enterprises.

Pass has established itself as a trusted logistics partner for several prominent brands in Qatar, including Blue Salon, AlFardan Jewellery, Landmark Group, Aramex, Qatar Post, and Mega Mart, among others.

This track record reinforces its capability to handle complex delivery needs in fast-paced markets.

The partnership with Pass complements Deliveroo’s broader strategy to enhance operational efficiency and customer satisfaction by addressing a critical aspect of the food delivery ecosystem: onboarding logistics.

By ensuring that partners receive the right tools and equipment promptly, Deliveroo and Pass are helping to scale Qatar’s F&B sector sustainably.

This collaboration also reflects wider trends in the region’s growing food delivery market, where technology-driven logistics solutions are increasingly vital to meet rising consumer demand and maintain high service standards.

As the sector evolves, such partnerships are expected to play a key role in supporting business growth, improving delivery times, and enhancing overall customer experience.

Together, Deliveroo Qatar and Pass are setting a new benchmark for onboarding efficiency, supporting the continued development of Qatar’s dynamic food and beverage industry.

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